PRSourceCode is designed to assist both journalists and PR professionals. Here is what journalists and subscribers are saying about the benefits of PRSourceCode and its services:
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“Understanding and serving the editorial community is the surest way to generate results in any public relations program. Rather than chasing down opportunities that end up not being a fit, Edit Forum allows us to focus our attention on the editorial features of highest importance to our client base. The service provides timely and accurate editorial feature focus information, which enables us to supply writers with relevant content the first time, and helps us reach the media that matter most to the client."
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- Kimberly Maxwell, President & CEO
NetPR, Inc.
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"Every PR practitioner knows the consequences of missing an editorial opportunity or the embarrassment of relying on erroneous information. With Edit Forum, this potential nightmare is minimized because I receive feature focus, writer, and deadline the moment they are available. This gives me time to develop more effective pitches that are on target with the writer’s needs. Despite the dynamic nature of editorial calendars, I know the information received through Edit Forum is up-to-the-minute and accurate."
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- Rosanne Desmone, Founder & Principal
Mt. Vernon PR & Communications
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"It is essential to our clients that we stay on top of every potential editorial opportunity, but in these days of strained budgets and limited staff, who has the extra time and energy to search for calendars, hunt for deadlines, and track down appropriate contacts? This service does the legwork for us while we put out fires on other fronts. Edit Forum pushes updates directly to our e-mail inboxes – it doesn’t get much easier than that."
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- Rebecca Kopf, Principal
PR, Etc.
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“PRSourceCode’s Edit Forum promises to allow the editorial community to focus on what we do best – research and writing. This approach will eliminate the hundreds of redundant ‘feature enquiry’ calls from PR professionals – all of whom are asking if I am writing a given feature, and enquiring about focus and deadline.”
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- Darryl Taft, Senior Writer
eWeek
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“The fundamental value proposition of the first wave of ASP/CSP businesses was predicated on their ability to drive efficiencies and reduce costs for the user. Many have failed because they were too complex and/or failed to demonstrate really significant cost reductions or operational efficiencies. Edit Forum is an excellent example of the next generation of focused ASP/CSP models. The model is simple, the execution strategy clear, and the benefit is readily apparent.”
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- Priscilla Emery, Founder
e-Nterprise Advisors
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“Edit Forum has the potential to streamline the pitching of stories to journalists – a process that could really use some improvement. It’s a shame when I have to turn down a pitch that someone spent a lot of time on because it has the wrong scope, timing or subject for my publication. Most of these pitches are based on an out-of-date editorial calendar or a wrong idea about our coverage. I really like the idea of an information forum, such as Edit Forum, that can facilitate clarity between the media and the PR community. It’s a recipe that can increase a given pitch’s chance of success and save us all some time.”
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- Michael Boland, Staff Reporter
Forbes ASAP
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“Because PRSourceCode has done much of the homework – like actually reading the publication – the pitches are much more likely to be on target as to what I am looking for when developing stories.”
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- Dan Bolita, Editor
TODAY Magazine
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“I receive numerous blind pitches from companies that are almost never on
target. The value of a service like Edit Forum is that companies can craft
their editorial pitches to the specific needs of each publication--in
advance of deadlines. I'm for anything that makes life easier, and Edit
Forum does.”
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- Bryant Duhon, Editor
AIIM E-DOC Magazine
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Please note: PRSourceCode offers no compensation for these endorsements, which are reproduced with the permission of the individual quoted.
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